To participate in the Privacy Sandbox beta, ad tech companies or developers can request access for a limited number of devices. After completing the procedure, developers will get access to “ ads-related APIs (including Topics, FLEDGE, and Attribution Reporting).” In order to access the Privacy-Preserving APIs, starting with the Beta release as well as the future DPs, developers are required to go through an enrollment process. Google also noted that the Developer Previews will continue to roll out, and the feedback will be delivered alongside the DP before being released on production devices. A small number of devices will initially receive the Google Privacy Sandbox system, which will gradually increase over time. Privacy Sandbox for Android will replace cross-app identifiers and covert tracking with API systems such as Attribution Reporting, Topics, and FLEDGE. Google says, “ Beginning early next year, we plan to roll out the initial Privacy Sandbox Beta to Android 13 mobile devices so that developers can take the next steps in testing these new solutions.” Finally, everything is set, and Google is starting to roll out the system. ![]() Google discussed a bunch of various design proposals for this Privacy Sandbox system with app developers and marketers. ![]() The Privacy Sandbox is a set of technology developed by Google aimed at creating a web standard for websites to access user information without compromising their privacy. In an official blog, Google announced that it will begin deploying the Privacy Sandbox system to a select number of Android 13 devices starting in early 2023.
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